ISBIM 12 S/S Season Patterning for Mojabe Dress

Filmed by Joshua J. with his iPhone 4
Edited by Jamie Y. for The Daily
Music by Jay Z / My 1st Song

Pattern Pattern Pattern by My 1st Song for MoJaBe Dress.

The patterning process is fashion is one that usually goes largely unnoticed. But here are some behind the scenes photos from our ISBIM of our designer Heather check the final patterns and making sure they are ready to go into production for our clients.

Of course, no day of patterning is complete without snacks. Note the blueberry muffin in bottom left hand corner of screen. This was soon joined by a light lunch of sour worms (3 $1 bags) and then pizza for dinner!

Lost Baby Bird / Short Video

ISBIM 12 S/S Collection 'LOST BABY BIRD' Campaign from ISBIM on Vimeo.

Art Direction by Joshua Jang
Design by Heather Rutherford
Visual by The Daily
Photography by Meru Muhamadi
Make Up by Jae Ryu
Model by Gracia Galias
Post Art Work by Chloe Ban
Production by Ally W & Hin C
Music by Kanye West 'All of the lights (interlude)'

Shore Affection

We are living in the most beautiful place in this planet.

ISBIM will bring you the lastest campaign out of 2011~12 S/S Collection soon.

Heartful thanks to WHK & Oliver Rose

Alexis.s Yoo

 

We are working with local artist Alexis Yoo to create a range of graphics inspired by our latest ‘Storm in the Desert’ collection. Also one of our models for our ‘Lost Baby Bird Campaign’ Alexis is a very talented individual. Images used in this image were abstracted from the photo shoot and were re-imagined into graphic form. As you can see the result is fantastic

Along with an amazing photo shoot, a range of graphic, we also have coming out a short film so stay tuned!