desert-esque

3mm leather strap for ISBIM S/S Shirt range

P Skin Colour Range

Leather hides

To add to the desert-esque, weather beaten feel, we are using a bit of leather in our collection. The leather we chose is a 'P skin' which is characterised by it's colour, soft feel but paperish drape.  Even though the heat in the leather wholesaler was stiffling, and I was in serious need of a cup of coffee, we had fun looking through the racks and picking out the perfect colour, look and feel for the collection.

WHY?

Why? ::. fashion film .:: from Álvaro de la Herrán on Vimeo.

We love this film 'Why' by Spanish GQ. Just like us, the film was inspired by the rough unforgiving desert landscape with a hint of glamour thrown into the mix. It’s a beautiful and inspirational way to showcase fashion compared to more traditional methods of editorial and catwalk shows, but also adds in another dimension. We are all about the cross-referencing of media at ISBIM and do have a few similar projects in the works for 2011. Exciting stuff!

WHAT A WEEK!

What a week! With the beginnings of summer in the northern hemisphere and the end of the season here, our design and patterning modes have been kicked into high gear to get everything done in time! But the good news is that we are beginning the exciting sampling process, so within a few weeks you will see our collection begin to emerge. Stay tuned!



Feeling the heat

a lil peak of vasity jacket for coming S/S collection 

Feeling the heat this summer? The best way to stay cool this summer is to wear natural fabrics such as cotton, linen and silk. Unfortunately cool clothes in these fabrics can be pretty hard to come by. The good news is that for next summer, ISBIM have taken this into account and are providing you with a wide range of natural fabrics and styles. So as the weather heats up, you don’t have to.

she's feeling the summer lol.

ISBIM killa croc leggings

In the mean time here is a list of our favourite things to do to make the most out of summer:

1.     Takapuna Beach: Nice beach if you are not into rough waves or surfing but just want to lie down and relax. Just watch out for people playing sports on the beach. Lots of nice cafes are right at youre fingertips, and why not hit up The Department Store why you are there?

2.     Piha Beach: For those who are into rough waves and surfing! Just a short drive from West Auckland. Dominated by the majestic Lion Rock, Piha is undoubtedly one of the most beautiful beaches in the world. There is also a private-ish water hole for skinny dipping if you are so inclined. Word of warning about Piha Beach, she’s rough out there! Be careful in the surf, Piha is not know as New Zealand’s roughest surf beach for nothing.

3.     Looking for something a little bit more metropolitan? New Market is always you’re best bet for shopping in Auckland. Hit up Method streetwear store, opposite 277, to pick up one of our heat-busting 100% cotton ISBIM t-shirts. And after that head to the Teed Street Larder to chill out with a freshly squeezed orange juice or a cup of coffee.

4.     Your own backyard.: Nothing says New Zealand Summer better than a BBQ with your pals in your backyard. Or preferably one of their back yards as to avoid cleanup duty. Get all your friends around, put on some good music, beer, wine, and believe me, these will be some mint summer memories.

Bring on 2011!

Hope you guys all had an amazing New Years celebration with good friends, good food, good music, and good, um… drinking.

As a special treat for the beginning of 2011, here is a sneak peak at what ISBIM is working on for its Spring / Summer 2011 Ready To Wear collection…… Without giving away too much information, spoiling the surprise, (obviously this is not the final fabrics) here is a little something to entice your sartorial appetite.