When a dragon awakes, magic happens and the world looks on in awe. ISBIM follows up its successful 2010 Winter collection with a set of new looks for 2011 Spring/Summer that will help fashionistas awaken their flying fiery beast within.
The hibernating dragon of the Winter season explodes into Summer in exciting new looks that use supernatural fabrics like mothballs and skinhead that bring the buttoned-down beast to life.
To help wake the dragon, established ISBIM designer Joshua Jang is joined by Auckland-trained designer Lan Yu, whose unique sense of fashion combines eastern and western influences to create breathtaking garments.
Lan Yu brings to the new range an outstanding sense of expression through fabrics, and adds her impeccable tailoring and lining skills to the super-stylish understated slickwear ISBIM is famous for.
Awaken Dragon is an accomplished collection and a big step forward for this emerging brand as it fulfils its potential to animate and dominate the New Zealand fashion industry.